BNI Education Moments

Substitutes Done Right

Week 2 · October 6 – October 10, 2025

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Education Moment Script (3–5 minutes)

Good morning, BNI Family! 🙌

This week we’re talking about Substitutes Done Right, because when you can’t attend, the substitute you send carries your reputation in your absence.

Why this matters:

A substitute isn’t just filling a seat—they’re representing you. If your substitute is unprepared, uninformed, or doesn’t act with your credibility in mind, it can hurt your visibility, dilute your message, and send mixed signals about your professionalism.

Key points to reinforce:

  • Substitutes count—but wisely. A substitute should genuinely represent your business, not simply show up. Over-using substitutes erodes credibility.
  • Limit reuse of substitutes. The updated policy clarified that using the same substitute too often weakens the “freshness” of your seat. Use your substitute thoughtfully, not casually. And remember they can only visit twice!
  • Use quality substitutes. Ideal substitutes: clients who know your work, past referral partners, or someone who’s briefed on your current goals. Someone who can speak meaningfully and share what you do.
  • Clear communication up front. Before your substitute attends, brief them with:
    • What to say in your 30-second Weekly Presentation
    • One referral you’ve passed to share during Referrals & Testimonials

When you do this, your substitute becomes more than a stand-in—they become a real partner in keeping your visibility strong and your seat credible.

We have a great new PDF resource that I will send out to everyone via the WhatsApp group, along with 3 great podcasts to reinforce our learning!

How To Use a Substitute The Right Way (PDF Document)

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BNI Podcast Reinforcement (≈ 45–50 minutes total)

To reinforce and help you get part of the way toward your 1-hour CEU this week, listen to:

Total listening time ≈ 50 minutes — enough to get you well on your way to satisfying your weekly CEU.

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Copy/Paste Message for ECs to Share

Hi [Chapter Name] Family! 👋

This week’s Education Moment focused on Substitutes Done Right—because when you can’t show, your sub shows for you. Use them carefully. Here is the PDF Document that can help you! (https://bnitampa.s3.us-east-1.amazonaws.com/docs/++How+to+Use+a+Substitute+the+Right+Way.pdf)

To reinforce (and get you part of the way toward your 1-hour CEU), here are some episodes you can listen to (≈ 45–50 minutes total):

• Ep. 533: There’s No Substitute for a Good Substitute — https://www.bnipodcast.com/2017/11/15/episode-533-theres-no-substitute-good-substitute-classic-podcast/

• Ep. 579: Sub Abuse, or Is My Chapter Smaller Than It Looks? — https://www.bnipodcast.com/2018/10/10/episode-579-sub-abuse-or-is-my-chapter-smaller-than-it-looks/

• Ep. 436: Low Absences = More Referrals — https://www.bnipodcast.com/2015/12/09/episode-436-low-absences-referrals/

Let’s keep Stepping Up and Standing Out — and earn at least 1 CEU this week 🌱

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