Week 27 (March 31 – April 6, 2025)

Introduction

“Good morning, everyone! Today, we’re going to focus on the importance of inviting visitors to our upcoming ACTivate events. These events are key opportunities to grow our Chapter by bringing in new faces and sharing the value of BNI. Inviting visitors is an essential part of our success, and the more we invite, the more our Chapter thrives.”

Body

“Inviting visitors doesn’t have to be complicated, especially when you use the GRIP method:

1. G for Grow – Explain how BNI helps businesses grow through trusted referrals and strong relationships.

2. R for Referrals – Highlight how BNI Members give and receive referrals, leading to more business opportunities.

3. I for Introduce – Invite the potential visitor to come and experience a BNI meeting firsthand, allowing them to see the process in action.

4. P for Place/Time – Make sure to provide the exact place and time of the event so they know when and where to show up. Be clear and confident in your invitation.

Additionally, ACTivate events are a perfect time to invite key community figures, such as local business leaders, nonprofit heads, and even the mayor. Their involvement can lead to strong connections and raise the profile of our Chapter.”

Example

“Imagine inviting a local business owner to an ACTivate event by saying, ‘We’re hosting a special ACTivate event where local businesses come together to exchange referrals and learn how to grow through networking. I’d love for you to come and see how BNI can help your business thrive.’ This simple, focused message makes it easy for them to say yes.”

Conclusion

“Inviting visitors to our ACTivate events is a crucial part of growing our Chapter. By using the GRIP method and targeting key community figures, we can ensure a successful event that brings in new connections and opportunities. Let’s all take the time to invite people who can benefit from BNI and help our Chapter grow.”